Do you want to create one month of video content in 8 hours, but you think creating video content is too time-consuming?
Well, the truth is that with the right strategy in place, creating one month of video content in 8 hours doesn’t have to be complicated. In this article, I am going to walk you through my exact strategy for creating a month’s worth of video content in 8 hours or less.
The biggest time-saver in this process is planning. If you don’t plan out your videos ahead of time you will end up wasting time, and not have an effective strategy to help you reach your goals.
Create a Video Strategy
So what I like to do is reverse engineer the YouTube strategy I have put in place for my business, and if you want to learn more about creating a simple YouTube strategy for your business – make sure you check out this video here.
Now let’s say that in your YouTube strategy you decide that you want to post a video once a week on your channel, so that means you need to create 4 YouTube videos for the month.
Generate Video Ideas
So now that you know how many videos you need to create for the month, you need to generate the topics or video ideas right.
Now some of you might already have video ideas in mind, but if you aren’t sure how to find video ideas that would fit your business here are a couple of ideas to get you started:
- Poll your audience on social media
- Use the auto-generate on YouTube/Google/Pinterest
- Look to Facebook Groups
For a more in-depth look at how to generate content ideas, make sure to check out this video here.
Do Keyword Research
Now that you have your video ideas, it’s time to do the keyword research side of things to make sure that those ideas you came up with generate the most traffic to your videos.
So how do you do this? Well, by using a couple of different tools like TubeBuddy and VidIQ you are able to generate video titles that people are actually searching for.
This might seem like an extra step to you, but I promise you it is one of the most important steps, so please don’t skip this.
Create Video Scripts
After you have come up with the titles, it’s time to create scripts or outlines for your videos. You don’t need to script out your videos word for word, but I do recommend planning out an outline to help you feel more confident on camera and help you to tell your story in a more organized way.
Film your Videos
Now it’s time to film – Now I always recommend batch filming your content to help you save time. This means doing all the planning as we talked about for all 4 videos before you sit down in front of the camera. Then, filming all 4 videos in one sitting. This will save you time setting up and taking down your equipment and save you time having to warm up to the camera every single time. In fact, I always find that when I batch film all in one setting I get better and better as each video goes on because I am already warmed up. Usually filming one video takes me about 1 hour, so keep that in mind for your time management workflow.
So now that you know the process for creating these 4 videos for the month, let’s talk about time management and how you can get this all done in 8 hours. Make sure to watch the full video above on YouTube to see how I plan out this workflow on Asana.
So there you go. You know have a plan for how to create a month’s worth of video content in only 8 hours! And I know what you might be thinking – what about editing?
Editing your Videos
Well, editing your videos is definitely the next step, so to save time on editing I recommend having a branding guide set up beforehand. This means knowing exactly what fonts, colours, and logos you are going to use in every single video. This also means creating branded video assets for you to use in every video. You can use a tool like Canva or Illustrator to help you set up these templates. For more information on how I edit my YouTube videos for free on iMovie – check out this video here.
For editing your YouTube videos I recommend setting aside a full day to edit your 4 videos, especially if you are beginning it could take a bit longer to get through the editing process. The other option would be to hire an editor to help you with this process if your budget allows for that.
If you are looking for more help creating this strategy for yourself or looking for some video coaching make sure to check out my services here.